Emergency Preparedness Starts with C.O.R.E.
- Angela Gustus
- Jun 30
- 3 min read

A Proven Framework from CMAG Safety & Defense
At CMAG Safety & Defense, we believe that real emergency preparedness is more than just stockpiling supplies—it’s about systems that sustain calm, order, and rapid response when the unexpected happens. That’s why we created the C.O.R.E. System: a simple yet comprehensive framework designed to help businesses, families, and communities prepare for emergencies of all kinds.
C.O.R.E. stands for:
Communication
Organizing Inventory
Roles & Responsibilities
Engagement
Let’s break down each element of the system and how it can transform your approach to preparedness.
C - Communication
When disaster strikes, confusion can be more dangerous than the crisis itself. A strong communication plan reduces panic and keeps everyone informed.
Ask yourself:
Do you have backup communication methods if cell towers are down?
Are emergency contacts and chain-of-command clearly established?
Does your family or team know where to meet if you're separated?
At CMAG, we teach clients to build redundant communication systems—like integrating texting, Google Chat, email, landlines, GMRS/HAM radios, and agreed-upon meeting times and locations.
📌 Pro Tip: Print out your emergency contact lists. Power and cloud access are never guaranteed.
O - Organizing Inventory
You can't manage what you haven't counted.
Preparedness requires knowing what you have, where it is, and how to access it quickly. This applies to:
Emergency kits (home, car, work)
Medical supplies and prescriptions
Water, food, fuel, lighting
Communication devices and chargers
Documents (IDs, insurance, legal records)
CMAG’s method uses color-coded inventory sheets, QR-coded bins, and digital tracking (where possible) to ensure that items are not only stored—but accessible and functional when needed.
📌 Pro Tip: Rotate your supplies every six months. Don’t let your batteries corrode or food expire.
R - Roles & Responsibilities
In a crisis, hesitation can cost lives. That’s why everyone needs to know their role ahead of time—from the workplace to the household.
Who grabs the emergency kit?
Who leads communication?
Who’s responsible for pets, children, or elderly family members?
Who documents incidents for insurance or legal purposes?
CMAG helps teams and families assign clear roles using tabletop exercises and role cards, so there’s no debate when the pressure is on.
📌 Pro Tip: Rehearse your emergency roles once a quarter. Practice builds confidence.
E - Engagement
Preparedness is not a one-time event. It’s a culture.
Engagement means:
Ongoing training and drills
Involving children and seniors in age-appropriate ways
Keeping morale high during long-term crises
Staying informed about threats specific to your region
CMAG encourages engagement through simulations, lunch-and-learn sessions, webinars, and community-building workshops. We also partner with local organizations and faith communities to ensure no one is left behind.
📌 Pro Tip: Make preparedness fun—gamify drills, offer incentives, and celebrate preparedness milestones.
Bringing It All Together
The C.O.R.E. System is more than just an acronym. It’s a mindset.
When CMAG Safety & Defense trains organizations or equips families, our goal is not just compliance—it’s confidence. Confidence that your team knows what to do. Confidence that your supplies are ready. Confidence that your plan has already been tested before you ever need it.
Emergencies don’t wait for us to be ready. That’s why we train proactively—so you don’t react in panic.
✅ Ready to Strengthen Your CORE?
Visit www.cmagsafety.com to register for an upcoming workshop, or schedule a custom readiness assessment for your organization or family.
CMAG Safety & Defense—Equipping you for what comes next.
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